Located in San Rafael, on the site of the former Privilege Club, UNVRS will soon become the latest addition to TNL’s clubbing empire. Billed as the world’s first “hyperclub,” the venue is expected to surpass its predecessor in scale and impact. With a rumored capacity of 15,000, UNVRS is set to host world-class performances, stunning visuals, and immersive experiences like never before.
In a press release, TNL shared their excitement:
“Today, we are thrilled to unveil UNVRS, the world’s first hyperclub and the newest member of our family. Launching in summer 2025, this groundbreaking project will revolutionize Ibiza’s nightlife scene, setting a new global standard for music and entertainment. UNVRS will combine the luxury, high-end service, and attention to detail of a nightclub with the infrastructure and ambition of arena-scale events, creating a never-before-seen concept in nightlife.”
The world was first introduced to UNVRS through an ingenious marketing campaign, featuring a viral UFO sighting at Es Vedrà and a cameo from superstar Will Smith. This campaign has become one of the season’s standout moments, racking up millions of views and being reposted by celebrities, influencers, and media outlets.
Earlier this year, you might recall the viral social media stunt where a UFO was supposedly sighted over Ibiza. If you missed it, you can check it out here:
The video quickly gained momentum, sweeping through social media and leaving even the most skeptical questioning its authenticity. It turns out this was a clever piece of subliminal advertising, part of TNL’s larger strategy to tease the unveiling of UNVRS. The campaign has since accumulated over 52 million views, leaving everyone in awe of its brilliance. If there’s an award for marketing genius this year, TNL surely deserves it.
While some details remain under wraps, one burning question lingers: Who will grace the decks at this monumental venue? Will UNVRS host one-off concerts featuring the biggest names in music, or will it offer a packed calendar of residencies from the world’s top DJs? Could it be the perfect stage for legends like Swedish House Mafia, Tiësto, David Guetta, Armin van Buuren, or Carl Cox? Or will we see the birth of a new super club night, or will we see the birth of another huge in house night like ANTS.
What’s certain is that summer 2025 just got a whole lot more exciting—before summer 2024 has even wrapped up!
We can’t wait to experience this new venue firsthand. To stay updated on the latest developments and opening announcements, sign up for the UNVRS newsletter [HERE].